A feature that allows LinkedIn users to broadcast live video content directly to their professional network in real time. Viewers can watch, comment, and react as the stream happens, creating direct engagement without requiring them to leave the platform. B2B marketers use LinkedIn Live for product launches, webinars, expert interviews, and thought leadership moments to build credibility and foster authentic conversations with prospects and industry peers.
LinkedIn Live
Nelson Malone is a LinkedIn strategy specialist and B2B marketing expert with a decade of experience helping professionals grow on LinkedIn. As editor of Linkedin Daily, he covers LinkedIn algorithm updates, advertising strategies, personal branding, and career growth.
