How to Get More linkedin followers: 10 Tactics That Actually Work
LinkedIn follower growth feels like a mystery. You post regularly, share valuable insights, and engage with your network—yet your follower count barely moves. Meanwhile, you watch others in your industry accumulate thousands of followers with seemingly less effort. The frustration is real, but here’s what most professionals miss: growing your LinkedIn audience isn’t about posting viral content or waiting for your big break. It’s about executing a systematic strategy with the right combination of tactics, applied consistently over time.
This guide cuts through the noise and gives you the 10 tactics that consistently drive measurable follower growth—even if you’re starting from scratch. These aren’t theoretical best practices; they’re battle-tested approaches used by professionals who’ve grown from hundreds to thousands of followers. If you implement these tactics with discipline over the next 60 days, you’ll see tangible results. Most active beginners can realistically achieve 100 new followers in 30 days by following this playbook.
1. Commit to Posting 5 Times Per Week for 60 Days
The single biggest mistake professionals make is inconsistency. They post twice one week, skip a week, then post three times the next week. LinkedIn’s algorithm rewards consistency more than quality. Your goal: post 5 times per week for 60 consecutive days. This generates 40 total posts—more than enough volume to establish a pattern and reach new audiences across different time zones and viewing windows.
- Schedule posts in batches every Sunday for the week ahead using LinkedIn’s native scheduling tool
- Mix post types: personal stories, industry insights, carousel posts, and question-based posts
- Post at times when your audience is most active (typically 8-10am and 5-6pm on weekdays)
- Don’t worry if a post underperforms—consistency matters more than hitting a home run on every post
2. Enable Creator Mode and Switch Your Default Button
By default, LinkedIn shows a “Connect” button on your profile, which requires approval before someone can follow your activity. This creates friction. Switching to Creator Mode changes that button to “Follow,” making it dramatically easier for interested people to stay updated on your content without a connection request.
- Go to Settings and Privacy, then select “Creator Mode” under “Account Type”
- This also unlocks additional features like the ability to use hashtags more effectively and see analytics on follower growth
- You’ll immediately notice an increase in people following without connecting—this is exactly what you want
3. Always End Posts With a Question
Questions drive comments, and comments drive algorithmic reach. When someone comments on your post, LinkedIn shows it to their network, exponentially expanding your visibility. A post with 10 comments reaches significantly more people than a post with 10 likes.
- Example: “I just implemented a new sales outreach workflow that cut response time in half. What’s the biggest bottleneck in your current sales process?” This invites specific responses and conversation.
- Ask open-ended questions that don’t have a single right answer—these generate more discussion
- Avoid yes/no questions, which limit the depth of engagement
- Respond to every comment in the first two hours to keep the conversation active
4. Use Carousel Posts—They Get 3x More Reach
Carousel posts (multi-page image posts) consistently outperform single-image posts by 3x. LinkedIn users spend more time engaging with carousels, and the platform’s algorithm rewards this increased engagement with broader distribution.
- Create 5-7 slide carousels using Canva’s free LinkedIn templates
- Example carousel: “5 Mistakes I Made Building My First Team” with one mistake per slide
- Each slide should include a single key point, a relatable visual, and minimal text (3-4 lines maximum)
- Use your carousel posts as 2 of your 5 weekly posts
5. Spend 15 Minutes Commenting Before Publishing Your Own Posts
The algorithm notices who engages with whom. Before you post, spend 15 minutes leaving thoughtful comments on posts from people in your network and industry. This activates your profile, signals to LinkedIn that you’re an engaged user, and often leads to reciprocal engagement on your own content.
- Find 5-10 posts from accounts you want to reach (ideally people in your industry with 1,000+ followers)
- Leave a substantive comment (at least 2 sentences) that adds value—not just “Great post!”
- This warm-up activity increases the visibility of your profile to people likely to follow you
6. Follow Back Everyone Who Follows You
This seems simple, but most professionals don’t do it. When someone follows you, they’re signaling interest. Following them back creates a mutual connection and keeps you top-of-mind in their feed. Many will reciprocate with engagement on your content.
- Check your “Followers” list weekly and follow back anyone new
- This takes 5 minutes and compounds over time
7. Tag Relevant Accounts in Posts (When Genuinely Appropriate)
Tagging established accounts or industry leaders increases the visibility of your post within their networks—but only when the tag is contextually relevant. A forced tag comes across as desperate and damages your credibility.
- Example: If you mention HubSpot’s sales methodology in a post, tag HubSpot. If you reference a specific thought leader’s framework, tag them.
- Limit tags to 1-2 per post maximum
- Only tag when your post genuinely relates to their work
