TikTok has announced the expansion of its science-based STEM feed in the app, focusing on providing educational content to younger users. The platform initially launched this feature in the U.S. last year and is now introducing it to European audiences as well. The STEM feed will include content from respected experts in various fields, with subtitles for English-speaking users that are fact-checked by organizations like Common Sense Networks and Poynter Institute.
The new STEM feed on TikTok will feature collaborations with science creators such as physicist @particleclara and @NewScientist magazine. These creators will provide insights into the latest scientific discoveries and share their knowledge with users on the platform. The goal is to make scientific content more accessible and engaging for a younger demographic, encouraging them to learn and explore new concepts.
For users under 18, the STEM feed will be enabled by default to help educate younger audiences about science and technology. Older users will have the option to opt in to receive more scientific content on their feeds. TikTok has already seen success with its STEM feed in the U.S., with a third of teens regularly visiting the feed for educational content.
The expansion of the STEM feed to more regions in Europe is part of TikTok’s efforts to promote knowledge and critical thinking among its users. By partnering with experts in the field and collaborating with organizations to ensure the accuracy of the content, TikTok is creating a platform where users can learn and engage with science in a fun and interactive way. The initiative aims to make learning more accessible and enjoyable for a diverse audience of all ages.
TikTok’s expansion of its STEM feed comes as part of its broader effort to increase educational content on the platform. By including content from respected experts and organizations, TikTok is providing users with valuable information and insights that can help them better understand the world around them. With a specific focus on younger audiences, TikTok is helping to inspire curiosity and interest in science among its users.
Overall, TikTok’s expansion of its STEM feed to European audiences is a positive step towards promoting education and knowledge-sharing on the platform. By making scientific content more accessible and engaging, TikTok is creating an environment where users can learn and explore new concepts in a fun and interactive way. With its focus on younger users and partnerships with experts in the field, TikTok is helping to inspire the next generation of scientists and innovators.