X Is Working on an Enhanced Explore Page, Including Grok Summaries of Events

X, formerly known as Twitter, is set to release an updated Explore page featuring topic summaries generated by its Grok AI chatbot. This new format will provide real-time overviews and include a “Live on X” breakout box to showcase in-progress Spaces and live-streams. It aims to make it easier for users to find and engage with the more than 450k Spaces chats happening on the app each week. Additionally, video views are on the rise on X, making it a primary destination for live event coverage besides traditional TV. The updated Explore page could potentially lead to increased engagement with the platform’s in-the-moment broadcasts.

The creation of Grok and X’s focus on AI technology can be traced back to founder Elon Musk’s involvement with OpenAI in 2015. Musk initially pledged $100 million to OpenAI, a non-profit organization focused on researching the safe and ethical use of AI. However, in 2017, Musk attempted to take control of OpenAI, leading to a rejection of his offer and his subsequent withdrawal from the project. This move eventually resulted in Musk pursuing his own AI project, xAI, which includes Grok. The legal battle between Musk and OpenAI suggests a personal stake for Musk in the success of his AI endeavors.

Elon Musk’s significant investment in xAI, including the purchase of hardware, underscores the importance of making AI a key feature of the X app. The incorporation of Grok into Explore provides users with custom summaries and potentially enhances the overall experience. By offering all Premium users access to Grok and expanding free access to Premium accounts, X is strategically positioning itself to increase Grok’s usage among its user base. This motivation from Musk to prioritize Grok’s integration may drive the forthcoming update to the X platform.

The impending update to X’s Explore page has implications for improving user engagement with its content. The addition of in-progress Spaces and live-streams on the Live tab could provide a more valuable browsing experience for users. As X continues to enhance its platform and highlight its real-time broadcasting capabilities, the revamped Explore page may serve as a significant step forward. Ultimately, any improvement to the basic functionality of X’s Explore page is likely to be beneficial for users seeking relevant and engaging content.

In conclusion, X is preparing to launch an updated Explore page that will feature topic summaries generated by its Grok AI chatbot. The aim is to simplify the discovery of in-progress Spaces chats and live-streams on the platform. The backstory of Elon Musk’s involvement with OpenAI and subsequent development of xAI and Grok highlights the significance of AI technology for X’s future growth. By incorporating Grok into the Explore page and promoting its accessibility to users, X is poised to enhance the user experience and drive engagement with its in-the-moment broadcasts. The upcoming updates reflect X’s commitment to leveraging AI and real-time content to stay competitive in the social media landscape.