Your website’s credibility score based on factors like backlinks, content quality, and overall online reputation, measured on a scale typically from 1 to 100. Search engines use this metric to determine how prominently your site ranks in search results. For B2B marketers on LinkedIn, building domain authority through quality content and industry recognition helps drive organic traffic to your company website and establishes your organization as a trusted source in your field.
Domain Authority
Nelson Malone is a LinkedIn strategy specialist and B2B marketing expert with a decade of experience helping professionals grow on LinkedIn. As editor of Linkedin Daily, he covers LinkedIn algorithm updates, advertising strategies, personal branding, and career growth.
